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One Click: Jeff Bezos and the Rise of Amazon.com by Richard L. Brandt (Paperback, 2011)

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One Click: Jeff Bezos and the Rise of Amazon.com by Richard L. Brandt....

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Product Information

Amazon's business model is deceptively simple: make online shopping so easy that customers won't think twice. It can be summed up by that button on every page: 'Buy now with one click'. Why has Amazon been so successful? Much of it hinges on Jeff Bezos, the CEO and founder, whose unique character and ruthless business sense have driven Amazon relentlessly forward. Through interviews with Amazon employees and competitors, One Click charts Bezos's rise from computer nerd to world-changing entrepreneur. It reveals how he makes decisions and where he will take Amazon next. Amazon is a case study in how to reinvent an entire industry. It is one that anyone in business ignores at their peril.

Product Identifiers

Publisher
Penguin Books LTD
ISBN-13
9780670920662
eBay Product ID (ePID)
111642107

Product Key Features

Author
Richard L. Brandt
Publication Name
One Click: Jeff Bezos and the Rise of Amazon.Com
Format
Paperback
Language
English
Subject
Business
Publication Year
2011
Type
Textbook
Number of Pages
224 Pages

Dimensions

Item Height
214mm
Item Width
153mm
Item Weight
271g

Additional Product Features

Title_Author
Richard L. Brandt
Genre
Biographies & True Stories
Country/Region of Manufacture
United Kingdom

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One Click: Jeff Bezos and the Rise of Amazon.com by Richard L. Brandt (Paperback, 2011)

About this product

Product Information

Product Identifiers

Product Key Features

Dimensions

Additional Product Features

All listings for this product

item 1 Brandt, Richard L. : One Click: Jeff Bezos and the Rise of Am Quality guaranteed

item 2 One Click: Jeff Bezos and the Rise of Amazon.com by Brandt, Richard L.

item 3 One Click: Jeff Bezos and the Rise of Amazon.com,Richard L. Br ,

item 4 One Click: Jeff Bezos and the Rise of Amazon.com by Richard L. Brandt...

item 5 One Click: Jeff Bezos and the Rise of Amazon.com by Richard L. Brandt...

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Diagnostic and Statistical Manual of Mental Disorders DSM-5-TR by American Psychiatric Association (2022, Trade Paperback)

PMBOK® Guide Ser.: Guide to the Project Management Body of Knowledge (PMBOK Guide) and the Standard for Project Management by Project Management Institute (2021, Trade Paperback)

Cognitive Behavior Therapy : Basics and Beyond by Judith S. Beck (2020, Hardcover)

Research Design : Qualitative, Quantitative, and Mixed Methods Approaches by J. David Creswell and John W. Creswell (2022, Trade Paperback)

National Electrical Code 2023 by (NFPA) National Fire Protection Association (2022, Trade Paperback)

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